Unveiling three dynamic
new home appliances that enhance lifestyle and convenience for European
By combining modern
design and state-of-the-artSamsung technologies, the new suite of lifestyle
appliances empowershouseholds with healthier, more efficient choices
Amman, Jordan —Samsung Electronics Co., Ltd. will unveil three new advanced home appliances in Europe—thePOWERstick
Jet™ vacuum cleaner, AirDresser, and the
Cube air purifier. Together, these three home appliances, which are being introduced
at IFA2019 ahead of launches elsewhere,will take Europe consumers’ breath away.
Each device offers a
unique and practical solution to the many challenges of modern urban
lifestyles, like clothing contamination, air pollutionand
"We are excited to introduce the POWERstickJet™, AirDresser
and Cubeto consumers in Europe, equipped with outstanding functionality and
unmatched design to enhance consumers’ daily experience,” saidTaehwan Hwang,
Corporate VP of Europe & CIS Product Management Group at Samsung
Electronics. "Consumers have high expectations, seeking dynamic performance
even from basic home appliances and our mission is to meet those expectations
Jet™ vacuum cleaneris a game-changer in
terms of powerful suction capabilities.AirDresser represents a new category of clothing care appliances. It refreshes and sanitizes clothingusing powerful blasts of air
and steam, enabling consumers to re-wear clothes without having to run a full
load of laundry and helping them lengthen the lifespan of delicate garments.
Meanwhile, the Cube air purifier couples sleek, modular design with
advanced air purification technology to help consumers enjoy clean air quality
Strong suction power paired with impressive filtration
The POWERstick Jet™ targets consumer demandfor suction power from
their cordless vacuum cleaners to match that of corded units. POWERstick
Jet™ delivers, using Samsung’s Digital Inverter Motor and Jet Cyclone System to
generate up to 200W of
industry-leading suction power. This results in stronger cleaning and offers consumers maximized convenience.
Samsung also developedthebest-in-class 5-layer HEPA
filtration system for the POWERstick Jet™. The impressive filter captures
99.999%of dust particles and allergens, keeping them fromescaping back into the air
through the vacuum exhaust, which underlines Samsung’s commitment to caring for
the health and safety of consumers.
In the first stage of the filtration process, the main
cyclone separates large dust particles, which are then trapped in another metal
mesh grille filter. The Jet Cyclone serves as a second cyclone and works
together with a washable micro filter to capture finer dust particles. And
finally, an ultra-fine dust filter captures 0.3~10µmsized dust particles. All parts and filters are washable, so the unit can be
POWERstick Jet™ comes with a removable high-capacity
battery, meaning you can replace it with a spareto clean for twiceas longer.
A new way to refresh clothes for consumers
a new standard of clothing care that addresses unmet
consumer needs for a more efficient method of refreshing and revitalizingtheir clothes on a daily basis. Consumers want to be able to take better care
of their clothes, especially if they are made of delicate materials. Consumers
can now quickly and conveniently freshen up their outfit at home to always look
their best, while saving time and money; trips to the dry cleaners are no
clothes with its Jet Air system and Air Hangers, using powerful jets of air to
loosen and remove engrained dust, even from deep within the fabric. The Jet
Steam feature sanitizes garments gently to get rid of bacteria while Heatpump
Drying also provides delicatecare for clothes by
drying them at a low temperature to reduce shrinkage and heat
damage. AirDresser also features a Deodorizing Filter to capture and remove
odors while preventing them from building up inside the
unit. It even has a Dust Filter that keeps the inside of
the compartment clean by capturing the dust left floating in the air.
Available in a
Crystal Mirror color, AirDresser blends advanced technologieswith unique styling, doubling as a state-of-the-art wardrobe that fits in beautifullywith contemporary living spaces.
Clean air for indoor living
are becoming moreinterestedin howthe environment impactstheir healthand are curious to learn the benefits of
having an air purifier at home. Samsung Cube AX9500 is Samsung’s first air purifier model to launch in the European market, and featuresthe world’s first Wind-Free™ air purification system. Unlike other air
purifiers, the Samsung Cube AX9500does not have an air draft or makes loud
noises. Also, powerful air purification is provided with a 3-layered
purification system that purifies and deodorizes air. First, the Washable Pre Filter extracts larger dust particles, such as
pollen and pet dander. Then, an Activated Carbon Deodorization Filter reduces
the presence of various potentially dangerous gases, such as formaldehyde,
toluene, ethylbenzene and styrene. Finally,
an ultra-fine dust filter captures up to 99.97% of 0.3µmsized dust
The unit features a
cube-shaped, modular design with contemporary aesthetics to match itspowerful,
customized performance. Because they are modular, two Cubes can be easily
stacked—each comes with its own docking component—so that each unit can release
air in different directions depending on how they are set up.
The Cube units can also
be paired in one room for extra power or separated to purify two rooms
simultaneously. When paired, a seamless Bluetooth connection lets users control
both units as one.
All three products
can be experienced atthe Berlin City Cube at IFA between September 6 and
Suction tested based on IEC62885-2 Cl. 5.8, tested at the inlet of the
non-accessorized tool, at Max mode. Based on SLG (Schubert Leiter
Tested based on IEC62885-2, Cl. 5.11, Max Mode. Based on SLG (Schubert Leiter
0.3~10µm is the size of particles (including pollen and mold) that are
generally invisible to the human eye.
An extra battery will be sold separately as an
Tested on the AX47N9*****D for toluene, xylene,
benzene, ethylbenzene, styrene, and formaldehyde gases in the National Test
Institute of Korea.
The filter media has over 99.97% dust collection efficiency, based on
a particle size of 0.26㎛, as specified by 42 CFR part 84. Tested at the National Test
Institute of Korea.